Review & Rating

Review & Rating

Free to browse and message other users. Attractive interface. Low-cost, supple premium features. Nimble reaction options.

Personality assessment not as deep as some of the competition’s. Narrow match range.

OkCupid leverages a well-designed interface, personality assessment tests, and a satisfying price—free!—as one of the better online dating sites.

Internet dating has evolved from asking a person of interest “A/S/L?” in an ISP’s talk room to browsing dozens upon dozens of profiles at dedicated online dating services&mdash,OkCupid among them. This people-matching service eliminates the barrier of entry by letting users search for potential fucking partners&mdash,and contact them, as well&mdash,for free! Truly free, not “free” with numerous limitations that are liquidated when you pony up cash. OKCupid offers a better free product than rival free site Slew of Fish, but lacks eHarmony’s deep feature set, matchmaking magic, and overall slickness.

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OkCupid gives you a brief personality run down that describes your dating style after you reaction a chunk of questions, but it isn’t anywhere near as in-depth as Slew of Fish’s which offers a ton of very accurate info, despite pressing you with fewer questions.

Interface and Profiles

The OkCupid profile components are essentially guided questions introduced in fill-in-the-blank-sections such as “My Self Summary” and “On a typical Friday night I am&hellip,.'” They prompt users to provide a general information, yet still permit for response plasticity. For example, “The Six Things I Could Never Do Without&hellip,” section lets users reaction questions as they see fit.

Profiles contain the expected information (photos, age, figure type, ethnicity, location, income, etc.), but also throw in extra sections based on how well you’re matched with a fellow member. OKCupid serves up a numerical percentage based on “Match,” “Friendship,” and “Enemy.” Naturally, you’ll want that Match percentage to be as high as possible.

If you see “Ya’ll Got Issues,” it’s very likely best to not message or IM that person because the OkCupid secret matching sauce doesn’t think you’re compatible. When OkCupid finds a good match, “The Two of Us” and “Personality” tabs show up. The former showcases how you and your interest answered the personality quiz questions, the latter shows how the person ranks in regards to the OkCupid masses (a person may be “More Outgoing” or “Less Sex-Driven,” for example).

The match search feature, while it does provide adequately detailed filters, did not produce a broad range of results. I would often see the same users from one day to the next, which was discouraging and made the site seem stagnant.

Gratefully, OkCupid doesn’t truncate profiles like Slew of Fish, which asks that you buy a premium subscription (beginning at $6.78 per month) to view them in their entirety.

OkCupid lets users boost their profiles’ visibility by shelling out some extra coin. Boosts are available in single boost ($Two), five boost ($1.90), and ten boost ($1.70) packages. In fact, OkCupid claims that you’ll see a entire day’s worth of activity within a few minutes. A boast puts you ahead of the non-boosting pack in results for a total of 15 minutes, and a running tally of the number of people who can potentially view your profile is kept in the right column. Out of the 2601 times I was placed in front of someone, five people actually clicked through to my profile. I’m not sure if that’s good for two bucks, or horrible for thousands of impressions. Slew of Fish has a similar feature that’s part of the larger subscription fee&mdash,you can’t purchase it separately. I like OkCupid’s plasticity in that regard.

Kara in the City

Kara met OKCB during the day at a bar and restaurant. His OKCupid profile had provided enough physical details that she lightly identified him when she arrived at the location. The details section of OKCB’s profile, where basic appearance and lifestyle features are selected from drop down menus, had been packed in truthfully and accurately, and it reflected his height and assets structure. OKCB’s profile provided sufficient points of interest to spark initial topics of conversation, and profile verbiage and treatment to open ended questions did correctly reflect his in-person attitude and behavior. He was sarcastic and witty enough to hold her interest.

OKCupid’s matching percentages were not too far off base, Kara and OKCB were given an 83 percent match rank (Kara would’ve diminished the number down to 73 percent). The very first in-person date resulted in an invite for a 2nd date later in the week. All in all, the practice wasn’t exactly what Kara expected, but OKCB was intriguing and she wished to see him again. Not a bad result for OKCupid!

Shot to the Heart

The free OkCupid, with its well-designed interface, open-ended questions, and low-cost premium features, is a solid online dating site that puts no-cost rival-Plenty of Fish-to shame. OkCupid lacks some of eHarmony’s cooler features (the exceptional design and members-only virtual phone numbers, to name a few), but it’s an affordable, functional alternative for those who don’t need the extra bells and whistles.

Bottom Line: OkCupid leverages a well-designed interface, personality assessment tests, and a satisfying price—free!—as one of the better online dating sites.

For more than a decade, Jeffrey L. Wilson has penned gadget- and movie game-related nerd-copy for a diversity of publications, including 1UP, 2D-X, The Cask, Laptop, LifeStyler, Parenting, Sync, Wise Bread, and WWE. He now brings his skill and skillset to PCMag as Senior Analyst. When he isn’t staring at a monitor (or two) and churning out Web hosting, music, utilities, and movie game copy, Jeffrey mentors, practices Jeet Kune Do, blogs, podcasts, and speaks at the occasional con. He also collects vinyl and greatly loves. More »,

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Kara Kamenec is a fresh media and e-commerce writer with a concentrate on online consumer advocacy and digital retail innovation. At Ziff Davis, she expands and integrates commerce-focused editorial into various digital properties. On PCMag she covers e-commerce, social commerce, online shopping, and retail tech trends. Prior to joining Ziff Davis, Kara covered the social commerce and online deal industries for a multitude of media publications. She has reported on fresh media, M&A in e-commerce, digital trends, entrepreneurial accomplishments and tech start-ups. Originally from Metro. More »,

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